Demographics
Romania is a culturally generous country located in southeastern Europe, having Ukraine, Bulgaria, Hungary, Serbia, and Moldova as neighbors. It has seven Unesco World Heritage Sites and Sapanta Peri that they call the tallest wooden church globally. Also, Romanians are ranked to be the fifth booziest people worldwide.
Dropshipping to Romania can be favorable as it is among the 10 most populated countries in Europe. Romania is home to 19.1 million people and ranks 61st on the list of countries by population. Various ethnicities live in the region with pure harmony, including Hungarians, Gypsies, Germans, and Ukrainians other than Romanians.
| Population | Internet users | Social media users | Online shoppers | Popular modes of payment |
|---|---|---|---|---|
| 19.1 million | 15.35 million | 11 Million | 13.3 Million | Prepaid cards, e-wallets |
Average Salary
A working adult earns around 8,980 RON on average every month. Others make more or less than the mean salary, with the highest average being 40,100 RON and the lowest being 2,270 RON. You can enjoy a pleasant living standard if your pay is around the average salary as the cost of living in the country is not very high. Additionally, Romania also offers universal healthcare system benefits to the citizens.
Economy
The World Bank rated Romania among the high-income countries in 2019, providing investment opportunities. While agriculture accounts for around 4.9% of the total GDP with major products like potatoes, cereals, and sugar beets, the industry serves as the spine of Romania’s economy. Forests covering 25% of the land contribute to a progressing logging industry. The industrial sector adds 20% of the revenue, and 56% of the GDP is dependent on the services sector. However, the economy had to face a setback in 2020 due to the pandemic and declined by 4.7%.
E-commerce
The e-commerce industry in Romania is among the leading e-commerce industries in Southeastern Europe. The growth factor in the region makes it an excellent choice for dropshipping. 15.35 million people in the country use the internet, and 11 million use social media actively. 70% of consumers have made an online purchase in the past year, with 5.7 million people using m-commerce.
Payment Gateways in Romania
58% of the Romanian population has an account with a financial institution. However, bank transfers are not the preferred mode of transfer. Most of the online payments are made through prepaid cards, while 6% use E-wallets.
Popular Products
The largest category in Romania’s e-commerce market is fashion that makes up 40% of the total revenue. Other popular categories include Electronics and food and personal care generating 26% and 14% revenue.
Future of E-commerce
The e-commerce market in Romania is thriving and offers excellent growth potential. The e-commerce market is expected to grow to $2,837 million in 2021 and reach $4,049 million by 2025. The growth rate is projected at 9.3% and will result in 56.7% user penetration by 2025.
Dropshipping to Romania
You can boost your business by dropshipping to Romania through Wefullfill. We offer quick delivery in 7 to 12 business days. Get your items dropshipped by the most reliable shipping company and track the parcel whenever you want.
